Course summary
Session Start 05/10/2024
Location Online
Duration 2h 36m
U1: Introduction
- Presentation
- Influences
- What Will We Do in This Course?
U2: Storytelling: Stories That Tell
- Big Data vs Big Stories
- From Aristotle to Amazon
- We Are All Storytellers
U3: Designing an Engaging Story
- The Dual Purpose
- Thrill me
- Who Is the Hero or Heroine of Your Story?
- The Plot: The Path of Your Story
- Start with a Hook
- How to Finish Your Story
U4: Telling an Engaging Story
- Know Your Audience
- How to Persuade Your Audience
- Words Matter
- Find Your Tone
- Where Will Your Story Live?
Final project
- Storytelling Techniques for Conveying a Message