When you start a business or want to renew the image of a company, logo design is one of the most important tasks because it is the first impression customers receive. It's a key communication element. Designing a brand is a comprehensive job that defines how the brand behaves on a daily basis and how, ideally, it manages to connect with people.

So, what separates a memorable logo from the rest? Join Elena Sancho, founder of Tatabi Studio, to find out. She explains step-by-step how to create an original, recognizable, and modern logo so that your brand can generate an amazing first impression.

What is this course's project?

Design a brand logo.

Who is this online course for?

As this course is for beginners, no prior design knowledge is necessary.

Requirements and materials

You need paper, a pencil, magazines, and a computer with Adobe Illustrator. If you have never installed Illustrator before, Elena helps you install a trial version of the software.